Mdvanii

The Iconic Mdvanii Sumiko Watanabe Japan Exclusives

Distinguished Japanese gallerist and curator living in Tokyo, Sumiko Watanabe has played a pivotal role in introducing and promoting the Mdvanii doll to the Japanese audience.

Sumiko Watanabe and BillyBoy* met around 1979, forming an immediate and lasting professional and artistic partnership, as well as a profound friendship. As an influential art and fashion doll expert and curator, Ms Watanabe recognised BillyBoy*’s visionary talent, not only in art but also in haute couture and historic fashion dolls. She became his exclusive representative in Japan, organising exhibitions that introduced his work to a Japanese audience.

Over the course of more than three and a half decades, she has showcased his work through annual exhibitions, sometimes up to several times a year. She has enjoyed considerable success in representing the various mediums BillyBoy* works explored with his life partner, Jean-Pierre Lestrade (a.k.a Lala).

In 1983, when BillyBoy* met Jean-Pierre Lestrade (Lala), the creative duo expanded their artistic endeavours, from successful jewellery named Surreal Bijoux, to the making of Mdvanii and other fashion doll artworks. Ms Watanabe was instrumental in presenting their Mdvanii creations in museums and galleries across Japan. Her unwavering support and dedication helped cement BillyBoy* and Lala’s significant influence in both the art and fashion doll worlds. Over the decades, their collaboration flourished, built on mutual trust, artistic passion, and a shared commitment to innovation.Ms Watanabe has successfully sold their works to museums and important art collectors across the globe. The internet features countless references to the exhibitions she curated for BillyBoy* and for him and Jean-Pierre Lestrade, spanning over these decades, including mentions on Wikipedia: https://en.wikipedia.org/wiki/Mdvanii.

Launched on Valentine’s Day 1989 at Liberty’s in London, Mdvanii was the world’s first anatomically correct fashion doll designed for adults. Beyond its physical form, Mdvanii embodied a sophisticated, post-feminist persona, often adorned in haute couture outfits meticulously crafted in France. These dolls were not merely collectibles but were presented as art pieces, reflecting deep narratives and cultural commentaries. 

Through Sumiko Watanabe’s dedicated efforts, the Japanese public was introduced to these groundbreaking creations. Her curated exhibitions not only highlighted the artistic and cultural significance of the Mdvanii dolls but also underscored the collaborative osmosis of BillyBoy* and Lala. Over the years, these exhibitions have achieved mythical status among collectors, cementing their place in the annals of art and fashion history.

Sumiko Watanabe’s website, “女神たちの肖像 – ミドヴァニィ・コレクション” (Portraits of Goddesses – The Mdvanii Collection), is dedicated to showcasing the art and life of BillyBoy* and his partner, Lala. Sumiko introduces herself as the exclusive representative of the Mdvanii dolls, sharing her experiences and memories of working with these “goddesses of beauty,” adding a personal touch to their artistic journey. The site offers insights into their creative evolution, particularly focusing on their groundbreaking work with Mdvanii art dolls.

Key Highlights from the SW Japan Website

Exhibition at ART BASEL (2019)

Sumiko Watanabe at the Mdvanii This is not a Doll exhibition at the Mudac, Lausanne, Switzerland in 2006.
Sumiko Watanabe in front of Mademoiselle Mdvanii dolls. Mudac, Lausanne, 2006. The artwork is a tryptic of “Liquid Screen” painting by BillyBoy*.

BillyBoy* and Lala participated in FRAME Art Fair 2018 ( http://sumiko-watanabe.seesaa.net/upload/detail/image/FRAME20art20basel202.jpg.html) and 2019, held during ART BASEL in Switzerland. The 2019 exhibition, titled “Jungle Red Mister Modern Interior,”* introduced a new expression of Mdvaniiism. The installation showcased artworks from various periods, unified by a striking red theme. The collection featured sculptures, crafts, silkscreen prints, and photographs, each meticulously painted in shades of red. BillyBoy* remarked, “Red is perfect now. It signifies warning, vitality, revolution, the red carpet, and the basic color of lipstick.” Lala added, “Red reminds us that life is short and precious.”

The website features images from this exhibition, highlighting key pieces such as silkscreen prints of Mdvanii and Rhogit-Rhogit, a human-sized Mdvanii pearl necklace with an oversized Mdvanii gold tag held by an Art Deco archer sculpture, and an ensemble titled “Fetch Me My Pearls.” Also included is a wooden sculpture inspired by the Hopi tribe’s Kachina dolls.

BillyBoy & Lala’s Artistic Creations*

BillyBoy* & Lala have an extensive and diverse body of work spanning various artistic mediums, including jewelry design, photography, installations, and retro-futuristic artefacts. Below is an overview of some of their most notable creations:

Surreal Bijoux (1983)

In 1979, BillyBoy* began designing unique pieces of costume jewellery in association with his alternative couture house, titled “Surreal Couture”, which he launched in his art deco-filled apartment in New York City in the mid-1970s. BillyBoy* revisited this creative practice while in Paris and started producing jewellery, this time with his newly found life partner and creative companion, Jean Pierre Lestrade “Lala”. In 1984, the duo opened the ‘Surreal Bijoux’ workshop and showroom in Paris, in an effort to “usher in a new era in costume jewellery”.

minniemuse.com

Their creations garnered significant attention in the fashion world, known for their bold and avant-garde aesthetics. The designs attracted a clientele of celebrities and fashion enthusiasts. These pieces were featured in major fashion magazines and sold in prestigious stores such as Henri Bendel, Bloomingdale’s, I. Magnin, Sak’s Fifth Avenue, Lou Latimore in Dallas, Jansen, Le Printemps, Utility Bibi, and Galeries Lafayette in Paris.

Mdvanii (1989)

After his innovations for Mattel’s Barbie doll line, BillyBoy* invented Mdvanii which took two and a half years to perfect. Mdvanii is recognized as the first anatomically-correct fashion doll designed for adults. She embodies a sophisticated, post-feminist persona and is often dressed in haute couture outfits crafted with meticulous detail, entirely made in France in the artists’ workrooms as well as working with the most prestigious artisans of the Paris haute couture métier. Mdvanii has been the centerpiece of numerous museum shows and art exhibitions and has evolved into various collections, including the “Intro Spectrum” collection presented in Tokyo in 2000.

The SW Japan Exclusives include one-of-a-kind pieces and limited series, typically 25 pieces each. Some of the most sought-after exclusives include “Studio Harcourt”, “Ailes d’Hermès,” “Via Veneto,” “Chocolat et Framboise,” “Groovy Chick,”, “L’Officiel”, to name just a few. Sumiko Watanabe has represented all members of the Mdvanii family (or tribe) created by BillyBoy* & Lala, but also the non related doll creations, from 1992 and on.

  • Resin Mdvanii series: Mdvanii, Dheei, Soraya, Edie, Rhogit-Rhogit, Zhdrick, Tiimky. Black and Indian versions of Mdvanii who according to BillyBoy* exist in alternate universes amongst the multiverse.
  • Porcelain Mdvanii series, including: Mdvanii, Dheei, Soraya, Edie, Rhogit-Rhogit, Zhdrick, Tiimky, Tzulli, Muio-Bix, Ishwar, Jobii, Yucef.
  • La Petite Fille Modèle and her baby brother Gaspard – 1992
  • Mademoiselle Rivière (Poupée Merveilleuse) and Benedict (Poupée Incroyable), 1994.
  • Zibbi, Zabba, the Afro-European friend to Zibbi, both called “The Modern Age Doll“, 1995.
  • Mademoiselle Mdvanii, a 70 cm porcelain version, each one-of-a-kind, 1998.
  • One-of-a-kind sculptures such as Mdvanii “Space Geisha” and others.

BillyBoy’s Drawings*

Sumiko Watanabe also represented exclusive BillyBoy drawings*, including:

  • “In-Sex – Portraits of Women” – A series exploring femininity and beauty, reflecting BillyBoy*’s distinctive style with elements of fashion and surrealism.
  • Male Nude Drawings – Sexuality-explicit works that explore masculinity and sensuality, demonstrating BillyBoy*’s artistic range and willingness to delve into diverse and provocative subjects.

Space Geisha

日本列島、8月に入ってから記録的な猛暑が続いている。生命の危機を感じさせる程の暑さだ。

そんな夜、見ているだけで涼やかな気分になれるのが、今回紹介するミドヴァニィ「スペース・ゲイシャ」Mdvanii “Space Geisha” である。

“Since August, Japan has been experiencing record-breaking heat waves. The intensity of the heat feels almost life-threatening.

On such nights, just looking at this particular Mdvanii, Space Geisha, brings a refreshing and cooling sensation.

This Mdvanii is made of porcelain, fired at the renowned Sèvres manufactory in France. Created in the year 2000, she wears an intricately designed mermaid-line dress made from hand-dyed cotton yarn tassle transitioning from purple to blue. Below the knees, the dress flares out with numerous strands of braided yarn, resembling octopus tentacles, octopi being a particularly favoured animal by the artists. A wide sash belt, reminiscent of an obi, is wrapped around her waist, crafted from a 19th-century golden ribbon. Over her shoulders, she wears an unusual cape/stole made from a hosiery bag made for travelling by Schiaparelli in the 1940s.

Her hairstyle is created from the same yarn as the dress, adorned with small pearls. Her makeup features gold and coloured eyeshadow, complemented by deep violet lipstick. Though it may not be visible in the photographs, she wears extremely thick-soled blue flat shoes, reminiscent of the towering koma-geta (high clogs) worn by oiran (high-ranking courtesans). BillyBoy* was likely inspired by the zoccoli, the ultra-platform footwear worn by 16th-century Italian courtesans.

She stands atop a large rock, which BillyBoy* brought from the foothills of the Swiss Alps, surrounded by smaller stones resembling Martian rocks.

Why is she called Geisha? The exact reason is unclear, but at the time, the word Geisha was trendy among young people in Europe, often associated with being “cool” or “fashionable.” However, instead of simply calling her Geisha, BillyBoy* added Space in front of it, which gives the name its unique twist. Perhaps because of this, she exudes an otherworldly aura, evoking both cosmic mystery and nostalgia.

For this piece, renowned photographer Hiroshi Noguchi (FLOWERS) was asked to capture an image that conveys a cosmic atmosphere. The result is this striking photograph.

Which planet does she call home? On a restless summer night, one might find themselves dreaming of the vast universe.” – Sumiko Watanabe

SW Japan Newsletter

As the exclusive representative of Mdvanii in Japan, Sumiko Watanabe published the SW Japan Newsletter, featuring exclusive content from both BillyBoy* and Lala. For many years, this newsletter provided collectors with in-depth information about SW Japan Exclusives and limited series, while also covering the artists’ parallel works. It included texts written by BillyBoy* and cartoon illustrations by Lala, offering rare insights into their creative processes and artistic philosophy. The newsletters served as an essential bridge between the artists and their Japanese audience, documenting their artistic journey.

Legacy and Impact

These creations and publications underscore the dynamic and multifaceted nature of BillyBoy* and Lala’s artistic endeavours, reflecting their profound contributions to art, fashion, and culture.

BillyBoy* and Lala express their deepest gratitude to Sumiko Watanabe for her unwavering dedication, professionalism, and fidelity in representing their work. Her trust and commitment have been instrumental in bringing their artistic vision to life in Japan, creating a lasting legacy through exhibitions, publications, and exclusive collections. This collaboration stands as a unique and unparalleled partnership in their careers, built on mutual respect, artistic passion, and a shared belief in the power of creativity. Furthermore, the Japanese audience, with its refined and sophisticated culture, has been exceptionally receptive to the artistry of Mdvanii. This deep appreciation has, in turn, been a constant source of inspiration and stimulation for the artists, reinforcing the profound artistic exchange that has flourished through Sumiko Watanabe’s invaluable efforts.